Modern Marketing Works Best When Channels Work Together

The strongest marketing strategies today are multi-channel. Paid ads, email, social media, sponsorships, and on-site promotions all play a role in building awareness and driving growth. Birdy Day is designed to support and strengthen those efforts. We do not replace your marketing. We add a high-engagement layer that helps your existing channels work harder and convert attention into action.

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What Birdy Day Does

Birdy Day connects local businesses with engaged golf audiences through giveaways, QR scans, blog content, and email newsletters. The goal is simple, create positive brand moments and distribute them to golfers who are already active, local, and ready to spend.

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Why Giveaways Are a Powerful Complement to Marketing

Giveaways add incentive and memorability to campaigns that are already running.

When paired with paid ads, email, or social content, giveaways:

• Increase engagement
• Improve brand recall
• Encourage sharing
• Create positive brand association

They give your audience something interactive rather than just another message to scroll past.

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Example: A Local Brewery Partnership

Imagine a local brewery partnering with Birdy Day.

The brewery provides a $50 gift card as a giveaway prize. That offer becomes the centerpiece of a short, focused campaign.

Step One

The brewery is featured as a giveaway partner across:

• Birdy Day blog content
• Giveaway landing pages
• QR codes at golf courses or simulators
• Email newsletter placements

Step Two

Golfers enter the giveaway online or by scanning a QR code.

During entry, they:

• Learn about the brewery
• See its location and offering
• Associate the brand with a positive experience

Step Three

A winner redeems the gift card in person.

In most cases, the visit includes:

• Friends or groups
• Spending beyond the gift card value
• A strong first impression

The giveaway supports awareness, consideration, and in-person conversion.

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Adding Newsletter Partner Slots

In addition to giveaways, businesses can also purchase partner slots inside Birdy Day’s newsletters. This allows partners to reach golfers directly in their inbox in a way that feels native and relevant.

What a Newsletter Partner Slot Includes

A typical partner placement may feature:

• Business name and logo
• Short description or offer
• Location or call to action
• Optional link to a giveaway or landing page

These placements live alongside golf content that subscribers already want to read.

Why Newsletter Placements Work

Email remains one of the most effective marketing channels when done well.

Birdy Day newsletters are:

• Opt-in
• Interest-based
• Local and niche-focused

This means your message reaches people who have already shown interest in golf, experiences, and local spots.

Newsletter partner slots work especially well for:

• Promoting events or specials
• Driving visits during slower days
• Supporting seasonal campaigns
• Reinforcing awareness created by giveaways

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How Giveaways and Newsletter Slots Work Together

Giveaways and newsletter placements are strongest when paired.

A common strategy looks like this:

• Run a giveaway featuring your business
• Support it with newsletter placements before and after the giveaway
• Reinforce awareness with a reminder once a winner is announced

This creates multiple touch points without feeling repetitive. Instead of one ad, your brand shows up as part of the experience.

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How Birdy Day Fits Into Existing Marketing

Birdy Day works best as an extension of what businesses already do.

It can support:

• Paid social and search campaigns
• Email marketing
• Local sponsorships
• Influencer or community marketing
• On-site promotions

A giveaway or newsletter placement gives those channels something engaging to point to.

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Reaching a Valuable Local Audience

Golf audiences are local, social, and experience-driven.

They:

• Visit restaurants and breweries after rounds
• Support local businesses
• Spend time in groups
• Share places they enjoy

Birdy Day places your brand in front of this audience in a way that feels natural and well timed.

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Who Birdy Day Partnerships Work Well For

Birdy Day works especially well for:

• Breweries
• Restaurants
• Bars
• Golf simulators
• Entertainment venues
• Local retailers

Any business that benefits from in-person visits can use this model effectively.

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Why Businesses Choose to Partner With Birdy Day

Businesses partner with Birdy Day because it:

• Fits into existing marketing plans
• Reaches a relevant local audience
• Offers both giveaways and newsletter exposure
• Is simple to execute
• Creates positive brand experiences

It is an easy way to add engagement and visibility without overcomplicating campaigns.

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Interested in Partnering With Birdy Day

If you are a local business looking to reach golfers and add energy to your current marketing efforts, Birdy Day makes it simple.

Sponsor a giveaway.
Purchase a newsletter partner slot.
Or combine both for even more impact.

Contact us to learn more about partnerships.

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